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PERFORMANCE WEB OPTIMIZATION

Did you know that an additional one second delay in your website’s loading speed could result in a drop of more than 7% reduction in conversions? At alliganency_ we want to help you optimize the speed and delivery of your website to achieve your ROI goals.

What is WPO?

Web Performance Optimization, WPO for friends, or simply web performance optimization consists of a series of techniques aimed at analyzing the load of a website and determine opportunities for improvement at the level of code, multimedia elements and server, focused on reducing the loading times of the same.

Having a good web performance becomes critical in projects with high volumes of traffic from mobile devices, where the loading of the website occurs through less fast internet networks.

WHY DO IT?

There are many reasons why it is advisable to have the maximum loading speed at web level, starting with the ability to influence our SEO. And it is that for some time now, Google gives a very important weight to the user experience factor in its algorithm.

It has also been proven that fast websites sell more and generate better interaction. Whatever your marketing objective is, we recommend that you make load optimization a priority in your digital roadmap.

Happy users,
winning projects

We implemented actions
optimization actions
web speed optimization actions of high value
for your project

HOW WE GET IT

After all these years of experience as an SEO agency we have refined our own methodology that helps us to quickly and effectively determine the different key points of optimization of the loading speed of any web project:

01.

It all starts by analyzing the loading scheme of the website. This exercise helps us to determine the WPO developments that will be necessary to implement: source code compilation, image optimization, server infrastructure improvements, reduction of unnecessary calls to the server…

02.

Once this process has been completed, we schedule and prioritize those key points that will help us to reduce project load seconds. During this phase we also define the categories or areas of the site that will be addressed first, depending on the current position in SERP for each type of content.

03.

The final phase of the work concludes with the implementation of all the proposed actions. We often take advantage of this phase to implement the asynchronous loading of resources, either by implementing CDN platforms, or by loading monitoring elements, such as advertising control pixels through Tag Manager.

WHAT CAN YOU EXPECT TO GET?

Not sure? We give you more reasons.

Improve the visibility and positioning of your web project in search engines.
Maximize your digital conversion rate, avoiding leaks and user bounces.
Improve the user experience of your web project, achieving greater loyalty from your existing customers.

STOP THINKING ABOUT IT AND CONTACT US…

They trust in us